About these blocks
The ParallaxContainerBlock provides the parallax scroll effect — the background image or video moves at a different speed to the foreground content as the user scrolls, creating a sense of depth and visual momentum. It acts as a container: its Items ContentArea holds one or more ParallaxRichTextBlock instances, which supply the individual heading, intro text, and rich-text body sections displayed inside the band.
The parallax effect belongs to the container, not the individual blocks. A single container can hold multiple ParallaxRichTextBlock instances, all sharing the same scrolling background.
Design tips
- Set a high-quality BackgroundImage (or BackgroundVideo) on the container — this is the visual anchor for the whole band
- Each ParallaxRichTextBlock inside Items should have a short, punchy BlockHeading — it will dominate the visual
- The MainIntro on each inner block should be one sentence — a thesis statement for that section
- The parallax effect works best when the container is not the very first element on the page
- Multiple inner blocks share the same background — use this to build a continuous narrative that unfolds as the user scrolls
The Resource Revolution Is Already Underway
The evidence is already in. Countries and industries that invest in the right systems achieve extraordinary results.
In Norway, 97% of all beverage containers sold are returned for recycling. In Germany, the figure is 98%. In Estonia, a country that introduced its deposit return scheme in 2005, return rates have averaged above 90% for two decades.
These are not aspirational targets. They are operational realities, achieved through a combination of financial incentives, convenient infrastructure and technology that makes recycling the path of least resistance. TOMRA’s sensor-based systems are at the heart of this transformation.
Every Gram of Food Saved Is a Win for the Planet
Food waste is one of the biggest and most solvable environmental challenges. Technology is a core part of the solution.
One third of all food produced globally is lost or wasted. That is 1.3 billion tonnes per year. TOMRA Food’s sorting and grading machines attack food waste at the processing stage — detecting and removing defective product before it enters the supply chain, and maximising yield from every batch that passes through the sorting line.